1. Find the right keywords for your web site
The right keywords are not always obvious. In this manual, you'll learn how to find the right keywords that will work best for your web site. It is very important that you target the right keywords before you start with your search engine optimization work.
2. Optimize your web pages for these keywords
Optimizing your web pages for your important keywords is crucial if you want to have high search engine rankings. Optimizing one or two pages is not enough. Search engines analyze all pages of your web site and they put these pages in a context. It is important that the combination of your web pages shows search engines that your web site is relevant to a special topic. In this manual, you'll learn how to optimize your pages as quickly and efficiently as possible.
3. Submit your web pages to all important search engines and directories
After optimizing your web site for several keywords, you can submit your web site to search engines and Internet directories. Although search engine submission is not as important as it was (many search engines will find your web site through links on other sites), it can still help you to get your web site listed faster.
4. Get links from other web sites and make sure that these links contain your keywords Links from other web sites are extremely important if you want to have high search engine rankings. They are so important that we added an additional manual to IBP that just deals with inbound links. Your web site must have good incoming links to get high search engine rankings. High search engine rankings are always the result of optimized web pages and good incoming links.
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